Customised nutrition, great taste and convenience is what Jared Williams, the owner of Fresh Fitness Food, prides his four years young company on most. And within the Fresh Fitness Food offices, you’ll see tupperware containers strewn across desks as their nutritionists, marketing gurus and sales team type away at their desks or dash off to the kitchen to taste test the chef’s latest creation. It’s pretty obvious, the people behind Fresh Fitness Food are truly passionate about the food delivered to the 400+ London doorsteps and offices each day. How do I know this? After winning one of their Instagram competitions, providing me with a full week of their Paleo meal-plan, I discovered Fresh Fitness Food’s commitment to nutrition, taste and convenience first hand.
With health and fitness becoming of more and more importance in big cities where time is precious, meal delivery options have steadily made their way to our offices and homes in a big way. Companies such as Diet Chef, Fitness First and Detox Kitchen deliver weekly meal packages that cater to the active and health conscious individual, so it was only a matter of time before the paleo diet become readily available for the busy cave men and women of London. Cue, the PaleoChef.
Quick and dirty recipes. A weekly series of my escapades in the kitchen. I promise to make only the easiest of recipes that are both satisfying and nutritious.